VISUAL IDENTITY

Barts Health is the largest NHS Trust in the UK serving a population of 2.5 million in east London and beyond. It consists of five hospital sites: Mile End Hospital, The Royal London Hospital, Newham University Hospital, St Bartholomew's Hospital and Whipps Cross University Hospital.

Recent projects

• A new visual identity and straplines for the maternity services ‘Great Expectations’

• Pull up banners placed at all maternity areas

• Lanyards, badges and promotional items for staff and visitors

• Further brand extensions to be rolled out